https://richardbwallace.com rbw Fri, 18 Apr 2025 15:33:12 +0000 https://richardbwallace.com en https://richardbwallace.com/Header Wed, 20 Dec 2023 00:00:57 +0000 rbw https://richardbwallace.com/Header Richard B. Wallace&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; Email&nbsp; https://richardbwallace.com/Intro Wed, 20 Dec 2023 00:00:57 +0000 rbw https://richardbwallace.com/Intro Motion design, art direction, and engaging information design. &nbsp; &nbsp; &nbsp; https://richardbwallace.com/WorkLab-header Thu, 17 Apr 2025 22:06:56 +0000 rbw https://richardbwallace.com/WorkLab-header Microsoft WorkLabVisualizing the Future of Work From 2024 to 2026 I designed social media and infographics for the WorkLab team at Microsoft for their annual reports and subsequent promotional materials. Embedded in the team, I was fortunate to collaborate directly the writers and data scientists to edit video for social and the WorkLab blog. https://richardbwallace.com/WorkLab-Work-Trend-Index Thu, 17 Apr 2025 21:48:45 +0000 rbw https://richardbwallace.com/WorkLab-Work-Trend-Index https://richardbwallace.com/WTI-video-byline Fri, 18 Apr 2025 15:33:12 +0000 rbw https://richardbwallace.com/WTI-video-byline Writing, data visualizaitons, animation and voiceover for this social motion graphics piece to promote Microsoft WorkLab and the Work Trends index. https://richardbwallace.com/Animated-Explainer-Videos-header Tue, 02 Jan 2024 17:45:15 +0000 rbw https://richardbwallace.com/Animated-Explainer-Videos-header Describing the InvisibleAnimated explainer videos for ChefSteps At ChefSteps I designed and animated videos to describe cooking concepts and the unseen forces at work in the kitchen. For most of these videos, I interviewed chefs and food scientists to write scripts, created storyboards and sketches to previsualize and proof the concept with the experts, then illustrated, animated and edited the videos, providing voiceovers for some of them. &nbsp; &nbsp; https://richardbwallace.com/Animated-Explainer-Videos-Gallery Tue, 02 Jan 2024 17:36:59 +0000 rbw https://richardbwallace.com/Animated-Explainer-Videos-Gallery https://richardbwallace.com/Animated-Explainer-Videos-Description Tue, 02 Jan 2024 17:47:56 +0000 rbw https://richardbwallace.com/Animated-Explainer-Videos-Description Chefs and food scientists I interviewed provided rounds of feedback on my scripts. With their help, I have been able produce these videos using Adobe Creative Suite. Tough and Tender Cuts 2015 Writing, design, illustration, animation, voiceover.What is Carryover Cooking? 2023 Writing, design, illustration, animation, voiceover. Types of Heat 2021 Writing, design, illustration, animation, voiceover. Why Measure by Weight? 2022Writing, design, illustration, animation, voiceover. https://richardbwallace.com/Joule-Product-Development Sun, 07 Jan 2024 21:06:21 +0000 rbw https://richardbwallace.com/Joule-Product-Development Crafting a Cooking ExperienceDrawing on storyboarding skills While publicly creating cooking content, ChefSteps was also working on immersion circulator hardware and the software it would take to control it from an app. I helped develop the experience for the connected circulator in its early stages by creating storyboards and animatics.&nbsp; These drawings visually demonstrated to us the possibilities we had, problems we would encounter, and opportunities to create a marketing story for an app-controlled cooking tool. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7a62fbd6260d632a85d9dd604dfb929361ea0da142b25638b181bfb837441980/product-story-2-0-00-02-01.jpg" data-mid="201042606" border="0" 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src="https://freight.cargo.site/w/1000/i/37c3b65952b29d8857bfde54fcfe0d564a982223af3fcf890725226607983b29/product-story-2-0-03-54-20.jpg" /> Illustrations for connected sous vide cooking story animatic.&nbsp; https://richardbwallace.com/Joule-Perfect Mon, 25 Dec 2023 04:00:10 +0000 rbw https://richardbwallace.com/Joule-Perfect Perfect Food, Every Time Selling the sous vide immersion circulator we had created to a broad audience provided a special challenge: Describing what sous vide cooking is and why anyone would want to do it. It was an opportunity. Handing off the marketing to an agency had yielded mediocre results. Steeped in understanding of the product, I co-wrote this script with the idea that we would put voiceover and on-screen text over footage from our existing recipe videos and previous marketing experiments. It became not only the most cost effective video ad, but our most lucrative sales tool. Perfect Food, Every Time (2017)Concept, post-production, Joule logo animation.&nbsp;