Talking Tech
Illustrating the promise of voice control
The ChefSteps Conversational Cooking initiative captured the promise of Alexa and integrated Facebook Messenger input to help promote Joule, a device that could not be used without connecting it to and controlling it with your phone, as the future of the kitchen.
This was a good opportunity to work in different late 2010s tech aesthetics: a dark “digital information” world to demonstrate the choices and power a user would exert over the tool with just their voice, and the “corporate Memphis” flat-color illustration for a company that wanted project itself as the Google of the kitchen.
This was a good opportunity to work in different late 2010s tech aesthetics: a dark “digital information” world to demonstrate the choices and power a user would exert over the tool with just their voice, and the “corporate Memphis” flat-color illustration for a company that wanted project itself as the Google of the kitchen.